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Published on:

15th Sep 2025

217 The Real Reason You Think You’re Not Fit Enough — Why Social Media Gatekeeping Can F**k All the Way Off

In today’s "small" rant, I’m calling *bullsh*t\* on the social media gatekeepers who make fitness feel exclusive, elite, and totally out of reach for normal women with real lives.

Just as you start to feel like you’re making progress, BOOM — another filtered reel, another set of “rules,” and another so-called fitness “standard” that leaves you feeling like you’re not doing enough.

From **macro-tracking shame** to **hydration vest speed-policing**, this episode calls out the performative crap that’s ruining what fitness is actually meant to be: something that supports your life, not something that takes it over.

We cover:

🔥 Why fitness content has become more about aesthetics than health

🔥 7 ways gatekeeping shows up (and why it’s total BS)

🔥 How to spot content that disempowers you — and scroll on by

🔥 The truth about lifting, running, food tracking, and what *actually* counts

🔥 A reminder that YOU define what fitness means in your life

If you’ve ever thought: “Maybe I’m not doing it right.” “I’ll never look like that so why bother?” “I guess I’m not *really* fit…”

Then this episode is your wake-up call. You are not doing it wrong. You’re just surrounded by noise.

*** Stay tuned for next week’s episode where we’re flipping the script on body confidence AND I’ll be sharing a **free series** that you are absolutely going to want in your life.

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About the Podcast

Busy Woman's Guide to Fitness and Wellness
Are you a busy woman struggling to find time for fitness and wellness in your hectic life?

Would you love to create more balance in your life between work, family life and time to focus on your own needs?

Are you sick of the fitness and nutrition rollercoaster and would love to get unstuck, escape fad diets and quick fixes, and actually find a routine that works within your busy life?

Sick of unrealistic body standards, of workout programmes and diets that ignore ‘real’ women with busy lives, and of feeling like you can never do enough?

Then look no further than The Busy Woman's Guide to Fitness & Wellness, your weekly dose of inspiration and motivation.

Hosted by Alix Hubble, Mum of 2, Fitness & Wellness Coach, founder of ChickFit, and lover of wine and chocolate, this podcast helps you discover a realistic and achievable way to stay active within a busy schedule.

Say goodbye to guilt and the diet rollercoaster as we explore sustainable approaches to health and wellness. And say hello to getting ‘real’ about all things fitness, wellness and nutrition related.

Join us each week to get answers to questions like:

- How can I start a fitness routine at home?
- What are the best exercises for toning up?
- How often should I work out to see results?
- Is cardio or strength training better for me?
- What’s the best type of exercise for weight loss?
- How can I fit exercise into a busy schedule?
- How can I start a fitness routine as a beginner?
- How can I get motivated to exercise?
- How can I reduce my stress?
- How can I practice self care with a busy schedule?
- What are the symptoms of the perimenopause and menopause?
- How can I manage hormonal changes during the menopause?
- What lifestyle changes can help me with the perimenopause and menopause?
- What’s the best type of exercise for the menopause?
- How do I lose the extra tummy weight during the menopause?
- How can I stop dieting?
- How can I become more body confident?
- Why is diet culture so bad?
- Do diets work? And if not, what does?

Find out more about ChickFit at https://www.chickfit.co.uk

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About your host

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Wavemakers Audio Admin

Wavemakers Audio create top quality original podcasts for individuals, business and brands looking to make an impact in the audio space.